Creating a logo for an up-and-coming outdoor company launching a new chalk line. The brand should capture the company and customers' outdoorsy spirit. Deliverables also included an email splash and pamphlet launching the new product.
Process:
Create three different logo options for the client to choose from, after one is chosen create three iterations of the logo, once a final logo has been chosen from the line-up create a mock-up of the logo on a chalk bag.
